Pick the
shape that fits.

Every engagement is custom, but most fall into one of six shapes. All scoped on a call. Quotes return inside 48 hours.

01

Most-requested in 2025–26.

AI Search & GEO Audits

A complete diagnostic of how your brand performs across all seven answer engines: what you're cited for, where competitors beat you, and the specific entity + content moves to change it.

Deliverables

  • 200+ prompt audit across AI Overviews, AI Mode, ChatGPT, Copilot, Gemini, Perplexity, and Grok
  • Citation-share & SOV report by competitor and prompt type
  • Entity coverage map: what models know about you vs. need to
  • Source-worthiness assessment (off-site signals models actually consume)
  • 90-day prioritized roadmap with owner + effort estimates
  • Working session with your team to debrief and align

Good fit if…

  • Your category is being answered before anyone clicks
  • You've seen competitors cited in ChatGPT and don't know why you're not
  • Leadership is asking for an AI search strategy and you need something real to show them

Typical turnaround: 3–4 weeks

02

Traditional SEO Audits

Technical, on-page, content, and architecture audits scoped to your site and your team. Built to be executable, not encyclopedic.

Deliverables

  • Technical health: crawl, render, indexation, Core Web Vitals, schema
  • Template-level on-page audit (PLPs, BoFu, blog, product)
  • Information architecture & internal linking blueprint
  • Content portfolio audit: what to keep, kill, merge, or refresh
  • Competitor gap analysis at the topic-cluster level
  • Prioritized backlog scored by impact × effort

Good fit if…

  • Your last audit was a 120-page PDF that generated zero engineering tickets
  • You suspect template issues but don't have the capacity to diagnose them
  • You're re-platforming or entering a new market
  • You want a second opinion on an in-house roadmap before committing to it

Typical turnaround: 3 weeks

03

Content Strategy for LLM Visibility

A content system designed to rank and be cited. Topic clusters mapped to buyer prompts, entity-rich briefs, source-worthiness signals, and a measurement layer that catches LLM mentions.

Deliverables

  • Buyer-prompt taxonomy mapped to your funnel stages
  • 12-month topic-cluster roadmap with entity coverage targets
  • Brief templates engineered for citation, not just ranking
  • Editorial guidelines (POV, source citation, expert quoting)
  • Measurement framework: prompt SOV, citation share, assisted pipeline
  • Onboarding session for in-house writers and editors

Good fit if…

  • You publish regularly but nothing surfaces in LLM answers
  • You're trying to move from clicks as the primary KPI
  • Writers exist. A system tuned to AI-era content doesn't.

Typical turnaround: 4–6 weeks

04

Full-Service SEO Programme

End-to-end SEO delivery as an ongoing engagement: keyword strategy, content production oversight, technical health, link building, and monthly reporting. Everything a mature organic channel needs, without a full-time hire.

What's included

  • Monthly keyword strategy and content gap review
  • Content brief production and editorial oversight
  • Technical SEO monitoring and prioritised fix queue
  • Link acquisition strategy and outreach management
  • Monthly reporting against organic KPIs that connect to pipeline
  • Async access for briefs, reviews, and decisions throughout

Good fit if…

  • You need SEO running properly but the timing isn't right for a full-time hire
  • You have writers and devs but nobody directing the work
  • Organic is a serious channel and you want it treated like one

Typical engagement: 6–12 months, renewable

05

Technical SEO

Hands-on technical SEO work: crawl health, rendering, Core Web Vitals, structured data, and the infrastructure issues that quietly suppress organic performance. Scoped as a project or ongoing retainer.

Deliverables

  • Full crawl and render audit covering JavaScript SEO, indexation blockers, and duplicate signals
  • Core Web Vitals diagnosis and fix brief (LCP, CLS, INP)
  • Schema implementation: entity markup, breadcrumbs, FAQ, product
  • Crawl budget analysis for large or complex sites
  • Hreflang and international SEO architecture
  • Migration support: pre-launch checklist, monitoring, recovery plan

Good fit if…

  • You know technical issues exist. Nobody's scoped them.
  • You're planning a re-platform, migration, or rebuild and want it done right
  • Core Web Vitals are actively hurting rankings
  • The site's grown complex enough that crawl health needs its own workstream

Project or ongoing retainer

06

Link Building & Digital PR

Off-site authority work that feeds both organic rankings and LLM citation signals. Earned coverage, relevant links, and brand mentions from sources that models actually consume.

What's included

  • Link gap analysis showing what authority your competitors have that you don't
  • Prospect list building: publications, communities, podcasts, researchers
  • Outreach strategy and campaign execution
  • Data-led PR angles and original research that earns coverage
  • Unlinked mention recovery and partnership link building
  • Monthly reporting: links acquired, domain quality, citation share movement

Good fit if…

  • Content is strong. Off-site authority is the gap.
  • Competitors get cited partly because they're referenced more widely across the web
  • You're absent from industry roundups, analyst reports, and Wikipedia

Typical engagement: 6+ months (authority compounds over time)

Categories worked in

Across software, ecommerce, and more.

SaaS DevTools Fintech Cybersecurity HR Tech MarTech Travel Logistics Ecommerce

Strongest pattern recognition in SaaS and DevTools. Other categories on a case-by-case basis.

Match-up

Which one's right for you?

If this sounds like you…
GEO
Audit
SEO
Audit
Content
Strategy
Full-Service
SEO
Technical
SEO
Link
Building
"We're vanishing from ChatGPT-style answers."
"Rankings tanked after a re-platform or migration."
"We publish a lot. None of it surfaces in LLMs."
"We need SEO running properly without a full-time hire."
"Crawl issues, render problems, Core Web Vitals flagged."
"Content is strong. Off-site authority is holding us back."
"Board's asking 'what's our AI search strategy?'"

Best fit Sometimes Not sure which fits. Send a brief and we'll work it out.

How it starts

From first email to shipping.

Send a brief or use the contact form. You'll hear back within 24 hours. From there: a 30-minute call to get context and baselines, a fixed-fee quote in writing, kickoff once you're happy. Weekly async updates throughout, working session at the end.

  1. 01 Inquiry
  2. 02 30-min call
  3. 03 Quote
  4. 04 Kickoff
  5. 05 Ship

Let's talk about your visibility.

Invisible in AI answers, slipping in search, or both. Thirty minutes is enough to work out where to start.

Book a call